Headlines (News Releases)
Communications, Public Affairs & Marketing
Laurier wins 12 international marketing and communications awards
May 7/13| For Immediate Release
Jacqui Tam, Assistant Vice-President
Kevin Crowley, Director
WATERLOO – Wilfrid Laurier University has earned 12 top awards in the prestigious 2013 Hermes Creative Awards competition.
Laurier won six platinum and six gold awards in the international competition, which recognizes outstanding achievements in the concept, writing and design of marketing, communication and advertising materials.
“It’s exciting to see Laurier continuing to be recognized on an international stage for communications and marketing excellence,” said Jacqui Tam, assistant vice-president: Communications, Public Affairs and Marketing. “I’m delighted with the range of work recognized in this year’s Hermes. The awards are a testament to teamwork, creativity and shared vision.”
Laurier received platinum awards for both its Inspiring Lives brand and print campaign, as well as the 2013 Guidebook and Waterloo campus Welcome Book. In addition, the university won platinum for Laurier Campus magazine, and for a story about Hollywood writer and alumnus Chuck Tatham that appeared in a recent issue of the magazine.
Laurier received gold awards for its ACUNS quarterly newsletter, the Executive Masters in Technology Management (EMTM) program guide, the MBA program guide, the Inspiring Lives video series, the Inspiring Lives logo, and for the university’s internal newspaper, InsideLaurier.
The 2013 awards were selected from thousands of entries from throughout the United States and around the world, and are judged by the Association of Marketing and Communication Professionals.
Since its centennial in 2011, Laurier has won more than 60 awards for marketing and creative initiatives, including top honours in the AVA Awards, the Educational Advertising Awards, the MarCom Awards, the Canadian Council for the Advancement of Education (CCAE) Prix d’Excellence and the Council for the Advancement and Support of Education (CASE) Circle of Excellence.
Inspiring Lives brand: http://bit.ly/ZEy6Y5
Inspiring Lives print campaign: http://bit.ly/1094aX5
2013 Guidebook: http://bit.ly/10lYCKp
Waterloo campus Welcome Book: http://bit.ly/ZNvyu5
Laurier Campus magazine: http://bit.ly/ZZioWo
Chuck Tatham feature story: http://bit.ly/Hc5ZJN
ACUNS newsletter: http://bit.ly/16evDL5
EMTM program guide: http://bit.ly/12Qob22
MBA program guide: http://bit.ly/15zPbdc
Inspiring Lives video series: http://bit.ly/13sYwPP
Inspiring Lives logo: http://bit.ly/16TtXqp